Tag Archives: maps
If you have ever camped, hiked, or fished in a national forest, you probably picked up a visitor map at the forest’s office. The first-rate cartography of these pocket maps is sure to get you to your favorite campground or … Continue reading
At Esri’s 2017 Federal GIS Conference in Washington, D.C., Esri President Jack Dangermond received a small medal for having made a big difference, and two local organizations were very happy.
The Youth Environmental Science (“YES”) Award is given annually by Youth Learning as Citizen Environmental Scientists (“YLACES”), a non-profit organization that supports science education for youth. The award includes a $10,000 grant to an organization engaging youth as active citizen environmental scientists, and Esri chose the Jane Goodall Institute’s “Roots & Shoots” program.
The focus of YLACES is getting students engaged in inquiry-based, experiential science. “For 25 years, Esri has helped K12 students gather, analyze, interpret, and present data about the world, thereby equipping students to better learn science by doing science,” said YLACES president Dr. Dixon Butler. “Esri has made powerful tools available for free for educators around the world, from ArcVoyager to public ArcGIS Online, and provided training so teachers could do this. This commitment has made a difference.”
Maps rich with data analysis are used as a tool in many different ways to help users make better-informed decisions. Esri’s geographic information system (GIS) technology puts information in a geographic context. The element of place is one everyone is familiar with already, but to be engaging, a map needs to go beyond its function. This is why the aesthetics of mapping are so important to Dr. Kenneth Field, Esri senior cartographic product engineer. “There are reasons why people love historical maps,” said Field. “They’re pieces of art as well as well-designed technical products. A map that is well designed, where care has been taken as to the form as much as the function, is one of the reasons why people want to look at some maps over others.”
Field spent 20 years in the United Kingdom teaching cartography and GIS. For the past six years, he has been Esri’s resident mapmaker. “Usually they’re very experimental maps, because what I’m trying to do is push the software,” said Field. “That helps us internally, because it demonstrates all we can do, and it also pushes our users to reflect on what’s possible in an entirely Esri-focused workflow.”
His work at Esri has taken Field around the world to conferences on mapping, not only to demonstrate Esri’s capabilities but also to educate others about cartography using Esri’s GIS tools. One such conference, GeoCart, in New Zealand, allowed Field the opportunity to run a workshop on map design. His two-day preconference workshop has been such a successful part of the last three GeoCart conferences that the New Zealand Cartographic Society awarded him an honorary membership, making Field only the second person to receive this honor.
Dr. Field has also recently been honored by the British Cartographic Society, which gave him its top honor for an innovative map he presented at the society’s 2016 awards. The map illustrates the diversity in British football pitches (fields), showing the pitch dimensions and geographic orientations of 92 professional football clubs in England and Wales. Overlaying the centered and scaled aerial images of the pitches produced a spirographic pattern that was educational in showing how widely the pitches varied, and the information was unique in its presentation. “Purely by chance, the data created this beautiful kaleidoscopic image,” said Field. “I think the reason people liked it is that nobody had ever seen that kind of data handled and presented in that way before.”
Estimates place the crowds who are expected to turn out in the nation’s capital for the inauguration of Donald Trump at anywhere between 700,000 and 2 million, in addition to related events and protests. In order to help people stay informed, Esri and the District of Columbia Department of Transportation have created an interactive map using geographic information system (GIS) technology, combined with resources such as aerial high-resolution photos and street-level LIDAR imagery.
Users can access the map via any online browser or wireless device such as a smartphone or tablet, where they will be able to see important location information like addresses, street closures, transit stops, medical aid stations, and warming tents.
By Gary Sankary
Location is Critical to Retail
Every retail transaction happens in a specific place for a reason. For every item that is purchased, regardless of channel, there is a trail of location specific data points that can give retailers insights into why customers behave the way they do.
Examples of location data can be; where the item was sourced, where the raw materials came from and the cost, how the item was distributed, what stores the item was placed in and finally where the item was purchased. Retailers need to understand if it was purchased in a brick and mortar store and carried home in the trunk, or if it was selected on a mobile device and delivered to the customers’ home an hour later. Each of the events are a series of transactions that happen in a specific place for a reason.
Every one of these locations; the store, the distribution center, the factory, the customer’s home is influenced by the geography and corresponding characteristics around it. A coffee retailer interested in introducing a new line of gourmet, whole bean coffee needs to understand who their target market is, and where they can be found. A retailer interested in enabling home delivery to extend their brand into their customers’ homes in order to drive loyalty and add value, has to be able to understand the costs of home delivery as well as manage a field workforce and the associated assets that go with this capability. Simply, deciding to take orders and sending groceries out with the catering van will not scale as more customers take advantage of this service. Not to mention as the competition begins to offer it and the capability matures from “nice to have” to table stakes.
The Value of Location Data
Best in class retailers are intersecting three data sets to implement their segmentation and marketing strategies effectively. Those data sets are; product information, customer information and location information.
ArcGIS enables a location data management approach to managing and leveraging this data. Our solution provides you with an understanding of where things are across your enterprise and how those things (stores, homes) relate to each other. It also provides insights about how location can impact your business, enabling you to be more efficient in moving products or providing services.
Esri’s gold sponsorship at the 2016 IBM World of Watson kicks off Monday, October 24 with a new chapter in the 30+ year partnership. Esri’s collaborative offerings with IBM’s analytics solutions and services will be unveiled during booth demonstrations and presentations throughout the week.
Esri and IBM customers and developers can now take advantage of Esri data and geographic information systems (GIS) technology in the IBM SoftLayer cloud and from IBM Marketplace and Bluemix. To speed startup and productivity, oganizations of all kinds can also leverage Esri managed cloud services in SoftLayer ranging from jumpstart to fully managed support.
Esri also integrates Watson Analytics and Weather Company data with its leading geospatial technology, as well as its global data library of demographic and business data, resulting in an integrated services approach that drives customer success.
“This expansion of our three-decade long partnership with IBM creates solutions that further accelerate scalability and performance,” said SJ Camarata, director of corporate strategies at Esri. “Now, Esri’s global data library and innovative technology in areas such as spatial analytics, big data mapping, and 3D visualization support increased levels of understanding in cognitive IoT applications and workflows.”
by Jyotika I. Virmani, Senior Director of Energy and Environment for XPRIZE and Dawn Wright, Esri Chief Scientist
Over 60% of the Earth’s surface has not yet been mapped. The ocean covers 70% of our planet’s landmass, and of that, less than 15% of the sea floor has been mapped at a resolution greater than 5 km. In fact, we have higher resolution maps of the entire surface of the Moon, Venus, and Mars than we do of our own Earth. But this situation can be changed. We are in the midst of a Technological Revolution and with the advent of exponential technologies such as 3D printing, Robotics, Artificial Intelligence, and Virtual Reality, we now have smaller and cheaper tools and greater access to information.
Mapping the sea floor has, historically, been a challenge. Seawater is obviously opaque, which prevents us from using visible, remote surveying techniques to get maps of the sea floor. Seawater is a harsh and corrosive medium and, with a viscosity greater than air, it has additional engineering challenges such as high friction resulting in rapid power drain for any device that is used to map the bathymetry underwater. It is also expensive to access because the technology of today requires ships to sail to the area being mapped before the mapping technology is deployed. At an average cost of $60,000 a day, it can easily cost a few hundred thousand dollars before mapping can even begin.
The Shell Ocean Discovery XPRIZE, a 3-year competition launched last December, is incentivizing innovators to develop the autonomous underwater robots we need to map the sea floor at 5m or higher resolution and take high-definition images of the deep sea. Within this is a $1 million National Oceanic and Atmospheric Administration (NOAA) Bonus Prize, for teams who can develop an underwater tracking device that can autonomously track a biological or chemical to its source. The devices will be shore-based or aerial deployments, removing the massive costs associated with ships. The competition will conclude in December 2018 and, like all other XPRIZE competitions, there will be a number of technical solutions that emerge to provide underwater cartographers the tools they need to survey the sea floor.
The Arctic environment is a leading indicator of climate change. The shifts that will eventually affect the entire globe are among the most visible there. A comprehensive understanding of the shifts occurring in this area are crucial now more than ever.
Traditional imagery of the Arctic was collected via aircraft, but is very limited due to the inhospitable and remote nature of the polar region. Now 3-D digital elevation models (DEMs) of the entire Arctic are scheduled for release by 2017. With a resolution of 2 m, these new DEMs are over one hundred times higher resolution than what has previously been available for the entire Arctic. This has been made possible through a unique public private partnership between Esri, the White House and several important partners by way of DigitalGlobe satellite imagery.
Today the first of these rich elevation models covering the State of Alaska is being released. They are the first deliverable of the ArcticDEM project, created after a January 2015 Presidential Executive Order calling for enhanced coordination of national efforts in the Arctic. Climate Change is one of the biggest threats we face, it is being driven by human activity, and it is disrupting Americans’ lives right now. President Barack Obama spoke about the project at an Arctic conference in Kotzebue, Alaska on September 3, 2015 and called for action to reverse the trend of climate change, an exponentially growing problem for the entire planet.
In the US, drug overdose is the leading cause of accidental death, with opioid addiction driving the epidemic. Opioids include both legal drugs, used for pain relief, and illegal drugs like heroin. These drugs are highly addictive, and anyone from any walk of life can become dependent on them. In 2014, more than 29,000 opioid related deaths occurred in the US.
By Stephen K. Bryce, Esri Federal Government Expert
Since August 25, 1916, when President Woodrow Wilson signed the act creating the National Park Service, and continuing on through June 24, 2016, when the NPS added its 412th site, Stonewall National Monument, maps have communicated the importance of the nation’s most valued treasures. For a century NPS has created maps for survey, preservation, conservation, planning, tourism, search and rescue, facilities management, and more. Beginning its second century of custodial care, the NPS is modernizing web flows by bringing web GIS services into the mainstream of its map production.