Tag: BAO

Crazed by Coupons?

By Catherine Spisszak and Brent Roderick

Have you seen people on television spending hours a day clipping coupons in order to come home with thousands of dollars of groceries for mere cents?  Do you subscribe to online sites that offer daily deals for goods and services in your area at 50% off or more?  Do you read any blogs on how to save money or visit websites to find online coupon codes? 

Couponing is all the rage. Rising gas prices and the struggling economy are forcing people to find new ways to save money.  But television, social media sites, mobile couponing, and blogs are attracting younger and more affluent shoppers to take advantage of these savings. Couponing is not only cost effective, it’s also in style!

How can businesses cash in Continue reading

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Sneak Peek: Browsing ArcGIS.com Maps in Business Analyst Online

 by Sooria Jeyaraman

As you all know in our latest release we’ve added the capability to integrate ArcGIS.com maps in Business Analyst Online. Now we are stepping up the game and making it much easier to load. You can load the ArcGIS.com maps with a single click. How is that done you may ask? Continue reading

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Infogroup Business Search in Business Analyst Online

  By Sooria Jeyaraman

In the recent release of Business Analyst Online, we have added another interesting functionality for your search capabilities. The ability to search using Bing has been well received and is widely used. To make the search a bit more flexible, we’ve added the new Infogroup Search to Business Analyst Online. Both of these search types are available and you can choose whichever meets your needs best. Continue reading

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Census 2010 Data Available Now in Business Analyst Online

By Catherine Spisszak

Your wait is over.  Esri has officially released Census 2010 data in Business Analyst Online.  This release of the Census 2010 Redistricting data includes Total Population, Race and Hispanic Origin, Population Age 18 years or older, and Housing Units (Occupied and Vacant). The Census 2010 data is available immediately from Esri in reporting, dynamic color-coded maps, Smart Map Search, and in geographies not available from the Census Bureau in 2010 geographic boundaries.

Esri is not just releasing the Census 2010 data. Esri has added value to the Census 2010 data in three distinct ways: Continue reading

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ArcGIS.com maps in Business Analyst Online

 by Sooria Jeyaraman

As you all know in our latest release, we have added more basemaps to the product, which I covered in my previous blogpost. One more exciting addition to the basemaps is the integration of maps from ArcGIS.com. Continue reading

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ACS Data is Now Available from Esri

By Catherine Spisszak

The American Community Survey (ACS) Data is now available on Business Analyst Online.  However, Esri is not just offering you the ACS Data in reports and color-coded maps.  We have added value to the ACS data and enhanced its usability in two key ways: Continue reading

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Sneak Preview: More Basemaps in Business Analyst Online

 by Sooria Jeyaraman 

Currently in Business Analyst Online we provide three different standard basemaps: Streets, Satellite and Topographic. Satellite has options to turn the road/place labels on or off and also provides the dates of the satellite images (this was explained in detail in my previous blog: BAO Snippet Image Dates). We’ve received requests from users to access other standard basemaps that come with some other Esri products. We’ve once again listened to our users and have done that and more… 

In the upcoming release of Business Analyst Online, the “Topographic” map button is replaced with the “More Maps” drop-down menu. Open the menu under “More Maps” and you will see Continue reading

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Where in the U.S. are Irish Eyes Smiling?

By Catherine Spisszak

The phrase “going green” means something a little different on St. Patrick’s Day.  On March 17th, “going green” means wearing green clothing, drinking green beverages, and celebrating everything Irish, regardless of your descent.

This color-coded map of the 2005-2009 American Community Survey (ACS) data illustrates Continue reading

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Hooked on College Hoops with Esri Market Potential Data

By Brent Roderick and Catherine Spisszak

Swish…nothin’ but net! It’s college basketball tournament time in the U.S.!

Joyous yells and anguished howls are heard from basketball fans everywhere as favorites fall, “Cinderellas” emerge, and brackets are destroyed or vindicated.

So where in the U.S. are people watching college basketball on television? Continue reading

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Celebrate Valentine’s Day with ACS Data

By Catherine Spisszak

Valentine’s Day…it’s a holiday that some Americans love and some love to hate. 

In the spirit of the holiday, we thought it would be interesting to take a look at the newly released 2005-2009 American Community Survey (ACS) data to find out where in America people are more likely to be married or single.

First, let’s take a look at a color-coded map of the percentage of the population age 15 years or older that is single – which includes those that are not married, are widowed, or are divorced.  The county with the highest percentage of singles, according to the 2005-2009 ACS estimate is Kalawao County, Hawaii where 75.6% of the population age 15 years and older are classified as single.  In Rosebud County, Montana, the percentage is much lower with 40.4% of the population classified as single.

Here is a color-coded map of the 2005-2009 ACS data on the percentage of the population age 15 years or older that is married.  Ironically, Loving County, Texas has one of the cutest county names in the U.S. and the highest percentage of population that is married, at a whopping 93.6%.

We can also use the 2005-2009 ACS data to compute a male to female ratio.  Baker County, Georgia is a promising place for single men.  There are 74.3 males for every 100 females there.  Conversely, in Lassen County, California there are 187.8 males for every 100 females.  In Love County, Oklahoma there are 95.1 males for every 100 females.

ACS Data, shown in the maps above, is released annually by the Census Bureau.  It is based on a rolling survey and has replaced the long form of Census 2000.  Now data about income, education, employment, language, migration, citizenship, marital status, and housing characteristics, such as value and rent, will be obtained from the ACS instead of the census sample.  To use data from the ACS, it will be necessary to incorporate estimates of sampling error or margin of error (MOE) which is included with all ACS estimates. 

For more information on ACS Data, please visit our Resource Center on Census 2010 and ACS Data where you can ask questions and provide feedback directly to our Data Development team.  We also encourage you to read three ArcUser Online articles written by Lynn Wombold, Esri Chief Demographer, on the topic ACS.  These articles are entitled:

Note: These maps do not include the Margin of Error (MOE) for each estimate.

Happy Valentine’s Day!

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