Lisa Berry

Lisa Berry
I am a Cartographic Product Engineer at Esri, and work mostly with ArcGIS Online demographic maps. Maps are my passion, and I love to see informative, beautiful maps that tell a story.

Recent Posts

How to Combine Color and Size Effectively in Your Maps

Smart mapping allows you to choose two attributes, and show them both within the same map. This is a valuable trick which can showcase your data in new ways, and also display relationships and patterns you might not have seen otherwise. This guide shows examples and steps for getting started with this mapping technique. To follow the detailed version of this guide interactively, visit this story map. Continue reading

Posted in ArcGIS Enterprise, ArcGIS Online, Cartographic Design, Mapping, Story Maps | Tagged , , , , , , , , , , , , | Leave a comment

How to Make Smart Color Choices in Your Maps

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As the map-maker, you are the most valuable tool when creating a narrative around your data. An important way to get the intended reaction out of your audience is to be conscious about what colors you use in your map. … Continue reading

Posted in ArcGIS Enterprise, ArcGIS Online, Cartographic Design, Mapping | Tagged , , , , , , , , | 1 Comment

Use Arcade Expressions to Map Your Ideas

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How do you make a web map if the layer you are using does not contain the exact attribute field that you need? With the December release of ArcGIS Online, you can now use Arcade expressions to get your basic … Continue reading

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How to Smart Map in 3 Easy Steps

Smart Mapping is an exciting capability that can help you create beautiful and informative maps, quickly. It’s never been easier to craft visually stunning maps that tell the stories you want to tell. This guide will help you familiarize yourself with smart mapping and its overall workflow, so that you can get started making your own mapping masterpieces! To follow the same guide interactively, visit this story map.

In its simplest form, smart mapping is a solution custom created for your map and your data, which is why we call it “smart”! With just a few clicks, you can create a clear story about your data. Continue reading

Posted in ArcGIS Enterprise, ArcGIS Online, Cartographic Design, Mapping | Tagged , , , , , , , , , | 2 Comments

Add Demographics to Your Datasets (Fast!)

Did you know that you can add demographics to your existing geographical datasets? Whether you have points, tables, lines, or polygons, demographic data can add value to your analyses. The blog, “Make a Demographic Map in 5 Minutes”, introduced the basics for using the Enrich Layer tool in ArcGIS Online, and introduced the interface of the Data Browser. Now, we will see additional ways this technique can be applied, using the same underlying process, and still only taking minutes to complete. Continue reading

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What’s New in Smart Mapping (June 2016)

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Many datasets contain a date or time field, but showing them in the map can be a challenge. The June 2016 ArcGIS Online release has new map styles that allow you to visualize information found in date and time fields. … Continue reading

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Make a Demographic Map in 5 Minutes

No data? No problem.

You can use Esri’s demographics to add valuable context to your GIS analyses. Learn more about the people, housing, and businesses in your area of interest, see patterns of income, or understand how a population is changing in the next 5 years. Continue reading

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6 Easy Ways to Improve Your Maps

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ArcGIS allows you to explore your data and make useful maps of it. When you choose “Change Style” in ArcGIS Online or Portal for ArcGIS map viewer, smart mapping analyzes your data, and provides suggestions based on the fields and … Continue reading

Posted in ArcGIS Online, Cartographic Design, Portal for ArcGIS | Tagged , , , , , , , , , | 5 Comments