Tag: Community Analyst
Word is getting out about the power and accuracy of Esri’s U.S. Tapestry Segmentation Data. In the last few weeks, Tapestry and our ZIP Lookup app have been showcased in articles in Time, Wall Street Journal, Esquire, and others, and … Continue reading
As of July 7, 2014, Community Analyst will be accessible in the same manner as other Esri premium apps. To access Community Analyst, the application must be provisioned to users’ ArcGIS Online organization (this is done by Esri Customer Service at the time of purchase) and shared with a group within that organizaiton. Users who need access to Community Analyst must be a member of the group within the ArcGIS Online organization. The administrator for the ArcGIS Online organization can control who is invited to the group. Users who need access to Community Analyst should contact the administrator for their ArcGIS Online Organization.
Coupled with the recent release of our 2014 U.S. Updated Demographic data, Esri is proud to launch the next generation of Tapestry Segmentation in the U.S. Why was Tapestry Segmentation updated? The U.S. Census is collected and released every 10 … Continue reading
The long awaited release is almost here! Many of you have been anticipating this release so here’s a sneak peek of some new features that you can look forward to using.
Many of you are asking the same questions about the New Community Analyst, so I thought it might be helpful to have a little Q&A session of your most frequently asked questions. So here goes… Continue reading
We are pleased to announce that the 2012/2017 Esri U.S. Demographic Data Updates have been released in Community Analyst. Updates include: Age by Sex (2012 & 2017) Age by Sex by Race (2012) Detailed Age (2012 & 2017) Disposable Income … Continue reading
The 2012 Olympic Games is in its second week in London. This the second in a two-part series looking various sports in the London Olympic Games and who in the U.S. participates in them.
The 2012 Olympic Games are currently underway in London. The estimated 10,500 athletes will be competing in 302 events in 26 sports. This is a two-part series looking at various sports in the London Olympic Games and athletes from the U.S. participating in them. Continue reading
Earlier this week we released some updated data on Community Analyst, including an exciting update to 2012 business locations.
This release includes the following updates:
- January 2012 Business Location Data - Available in the Business Locator report and Business Search.
- January 2012 Business Summary Data (Now in 2010 Geography) – Available in the Business Summary Report, Color-Coded Maps, Smart Map Search, and Custom Comparison Report.
Micro-Targeting with the Updated Tapestry Segmentation Data on the Community Analyst API (Part II of II)
CONTINUED FROM PREVIOUS POST
Welcome back to Tapestry Segmentation school!
Previously, I determined the top three Tapestry Segments of a charity’s most generous donors in order to understand who they are. Today, armed with this intelligence, I’m going to show you how to find where they are so the charity can coordinate and optimize their outreach strategy.
(C5). Let’s get a list of all ZIP Codes in the U.S. dataset which have any of the following three dominant Tapestry Segments (based on the calculated donor “profile”) :
- 27:”Metro Renters”
- 8:”Laptops & Lattes”
- 1: “Top Rung.”