Location Analytics Community
Business Analyst Desktop customers… keep an eye out… your data update is on its way…
This tiny little flash drive is packed with loads of new data (not just demographics… but business locations, shopping center locations, streets and geocoding data)… and it’s all in the newly released Census 2010 geography. Also in the update are…
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CONTINUED FROM PREVIOUS POST
Welcome back to Tapestry Segmentation school!
Previously, I determined the top three Tapestry Segments of a charity’s most generous donors in order to understand who they are. Today, armed with this intelligence, I’m going to show you how to find where they are so the charity can coordinate and optimize their outreach strategy.
(C5). Let’s get a list of all ZIP Codes in the U.S. dataset which have any of the following three dominant Tapestry Segments (based on the calculated donor “profile”) :
- 27:”Metro Renters”
- 8:”Laptops & Lattes”
- 1: “Top Rung.”
Community Analyst Data Release
You heard last week that you can access new data through Community Analyst.
Well, in celebration of this Community Analyst data release, I’m going to talk about accessing one of my favorite datasets through the Community Analyst APIs—the Esri Tapestry Segmentation dataset—and discuss how and why it should be leveraged by organizations large and small.
Before we get into the nitty gritty, let me describe a real life use case of Tapestry Segmentation. I’m confident that this use case will inspire your own!
We are happy to announce the release of new data on Community Analyst. The following data updates are now available:
2011 Tapestry Data in 2010 Geography
The 2011 Tapestry data is now available in the Tapestry Segmentation Area Profile and the Dominant Tapestry Map. This data is now available in 2010 geography.
2011 Tapestry Segmentation Area Profile2011 Dominant Tapestry Site Map
It is also available in the Color-Coded Maps, Smart Map Search, and Create Custom Comparison Reports features.
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We are happy to announce that additional 2011 data has been released on Business Analyst Online. The following updates are now available:
2011 Tapestry Data in 2010 Geography
The 2011 Tapestry data is now available in the Tapestry Segmentation Area Profile and the Dominant Tapestry Map. This data is now available in 2010 geography.
2011 Tapestry Segmentation Area Profile
Are you a consumer that purchases DVDs of your favorite movies or do you stream/download videos exclusively?
The market for home movie watching has changed and become extremely competitive.
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Are you a consumer that purchases DVDs of your favorite movies or do you stream/download videos exclusively?
The market for home movie watching has changed and become extremely competitive.
Continue reading »
You might have noticed the new Select tool in the map tool palette. What in the world is this? How is it going to be useful to me? What else can I do after bringing in a web map from ArcGIS Online? Continue reading to find out more…
As discussed in a previous blog post, you can bring in the maps created in ArcGIS Online into Business Analyst Online and make the maps more meaningful. With the help of this new Select tool, you can make it even more powerful. Here’s how…
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You might have noticed the new Select tool in the map tool palette. What in the world is this? How is it going to be useful to me? What else can I do after bringing in a web map from ArcGIS Online? Continue reading to find out more…
As discussed in a previous blog post, you can bring in the maps created in ArcGIS Online into Community Analyst and make the maps more meaningful. With the help of this new Select tool, you can make it even more powerful. Here’s how…
Continue reading »
At the end of 2011, the Business Analyst team created a blog series about importing and using your own data in Business Analyst. We received great feedback on this series and decided to make it available in a whitepaper.
We hope you’ll find this useful when bringing in external data and using it in Business Analyst.
The Business Analyst team
