We are happy to announce that additional 2011 data has been released on Business Analyst Online. The following updates are now available:
2011 Tapestry Data in 2010 Geography
The 2011 Tapestry data is now available in the Tapestry Segmentation Area Profile and the Dominant Tapestry Map. This data is now available in 2010 geography.
It is also available in the Color-Coded Maps, Smart Map Search, and Create Custom Comparison Reports features.
2011 Consumer Expenditure Data in 2010 Geography
The Consumer Spending Data has been updated to 2011 and is now available in 2010 geography.
This updated data is also available in the Color-Coded Maps, Smart Map Search, and Create Custom Comparison Reports features.
2011 Market Potential Data in 2010 Geography
The Market Potential Data has also been updated to 2011 and available in 2010 geography.
The following seven reports have been updated to include 2011 Market Potential Data:
This updated data is also available in the Color-Coded Maps, Smart Map Search, and Create Custom Comparison Reports features.
Custom Comparison Reports Now Available in 2010 Geography with Updated Data
The variables available for creating custom comparison reports have been updated to include Census 2010 data, 2011 Market Potential, 2011 Consumer Spending, 2011 Tapestry Data, and Esri 2011/2016 Updated Demographics and all in 2010 geography.
New Vintage Icons
Finally, to help you to quickly identify which reports include the latest 2011 data in 2010 geography, visible orange icons have been added to the vintage column. The orange report icon indicates the data contains 2011 data. The “2010 Geog” icon indicates the report is available in 2010 geography. You can sort the variable list by vintage so that reports using 2010 boundaries will go to the top of the list.
Please visit our site for more information about Tapestry Segmentation, Consumer Spending, and Market Potential Data.






