Geography Makes a World of Difference in Businesshttp://blogs.esri.com/Info/blogs/geographymatters/archive/2007/02/01/geography-makes-a-world-of-difference-in-business.aspxAdding a geographic component to business analysis provides clarity. Geography makes it possible to route customers to stores, find the best site, segment consumers for more targeted marketing and promotions, and identify the most profitable trade areas,enCommunityServer 2.1 SP2 (Debug Build: 61120.2)